Wednesday, September 12, 2007

Communications - making ideas stick

In its latest annual report, ODI's Kirsty Cockburn describes communications efforts by the policy think tank to get the results of its work out, and for the ideas to 'stick.'

A new three-year communication strategy is now in place, with the goal to maximise ODI’s capacity to inspire and inform development policy and practice.

The communications team is also "constantly on the look-out" for new channels: this past year including video-conferencing, podcasts, videos on You Tube, photos on Flickr, and of course the long-standing blog.

See recent ODI research and outputs

See Euforic's dossier on information, knowledge and communication